Years ago, goldsellers were the great plague of gaming. They were everywhere, they were annoying, they were criminal conspiracies that were hacking accounts and credit cards. I flipped the eff out when WAR launched without a working /ignore function and the majority of chat was goldspam during off-hours. Pitchforks and torches appeared when one of our former writers patronized a goldseller.
I know they’re still out there, so why don’t I hear much about them? I regularly get phishing spam at an address not even associated with a WoW account. I do not know how long ago I last saw goldseller ads, because they no longer mentally register, but my sense is that I have seen them recently. Account security is still a big thing, particularly for WoW.
Is it mostly a WoW thing at this point? There is only so much profit available in niche markets. Maybe companies have gotten better about anti-goldspam techniques.
I just don’t hear much about RMT in a F2P environment, and most MMOs have gone F2P or hybrid. If a player won’t pay for the game itself, you probably will not be able to sell him much gold. If a player is willing to pay to get ahead, s/he now can usually pay the developer directly.